For these,all you really want to do is to make them easy to find. Here are a few tips for creating agreat parts catalog. Youwill, of course, want to use as many photos as possible, so do what youcan to get high-resolution versions, and leave plenty of space for themin your mockup. Before the copy hits print, you will want to go over it with a finetooth comb to make sure that there are absolutely no spelling orgrammar errors. While you are putting together a catalog is also a great time totake a good hard look at what has been selling and what is not and willnot for whatever reason and get rid of that dead wood. In some cases, you might want to usecategories such as "big sellers" for items that move out the door on aconsistent basis and that don't requite a lot of selling.

Plastic comb is common in the auto parts world, but spiral coil mightmake a good choice as well.A good copywriter will dig deep into the jargon and vernacular valve parts die casting Suppliers of yourtarget audience and speak to them on a level that they understand, andthis can be invaluable especially for a specialized industry. (you'd be surprised how often these things areoverlooked). Make sure that you have an order from that includes all the necessaryinformation and that allows for multiple orders, sales tax and shippingcalculations, etc. Take a look around and findsome covers that you like and see if your designer can emulate them. If you produce parts catalogs on a regularbasis, you will definitely save money even in the short run by havingyour own binding machine on hand. If there are items that you want to feature orintroduce, you can give them prominent sections and pages as you seefit. As far as your cover, if you have a design department, great.

As far as font styles, for consistency's sake, keep it to no more thanthree, and make sure it is easily readable above all else. Layout and Art For the most part, a word processing program is under-equipped forhandling the job of layout for a high quality parts catalog, so youwill have to use a program such as Adobe InDesign or QuarkXPress. Organizing Your Products There are a lot of ways for you to do this depending on what industryyour parts catalog is catering to. Printing and Binding You will likely want to print your catalog using a four color process,and depending on the volume and expense, send the PDFs to a printer. If there areaccessories that go along with these items, you may want to includethem (and/or blurbs about them) on the same page to increase the salesof those items. Copywriting You will more than likely want to go with a professional here as well. Bullets aregreat, as is the occasional use of bold print.Spare parts are life savers for your customersand the life blood of your business. You can putthose items in a special clearance section. Even ifyour catalog is not especially technical, your copywriter will know howto write copy that appeals to whatever audience you are aiming at. Asfar as binding, there are a number of different styles that might work. If not,you will likely need to find a designer

Megosztás a facebookon